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Purim Guide: Megillah, Mishloach Manos & Seudah

Quick answer: Purim observance centers on four mitzvot: hearing the Megillah (Book of Esther) read twice, giving mishloach manos (food gifts) to friends, giving matanot l’evyonim (gifts to those in need), and enjoying a festive seudah (meal). Costumes, carnivals, and community celebrations round out the day for families.

Hearing the Megillah

The Megillah (Book of Esther) is read publicly, traditionally in the evening and again the following morning, telling the story of Queen Esther, Mordechai, and the salvation of the Jewish people from Haman’s plot. A few things to know for families:

  • Noisemakers (groggers) are traditionally used to drown out Haman’s name each time it’s read
  • Many shuls run separate children’s Megillah readings, often shorter and more animated
  • Costumes are commonly worn to the reading itself, not just to parties afterward

Mishloach Manos: Gifts of Food

Mishloach manos means sending at least two ready-to-eat food items to at least one friend on Purim day. In practice, most families send many more than the minimum, and it’s become a beloved (if occasionally chaotic) community tradition of exchanging goodie bags. A few tips:

  • Coordinate with kids’ classes or friend groups early — duplicate mishloach manos are common and part of the fun
  • Homemade treats, storebought snacks, or a themed basket all satisfy the mitzvah
  • Many communities run a group mishloach manos fundraiser, sending one collective package to everyone on a list in exchange for a donation — a simpler option for busy families

Matanot L’Evyonim: Giving to Those in Need

Separate from mishloach manos, Purim includes a specific obligation to give directly to at least two people in need, ideally as cash or its equivalent so the recipient can use it as they choose. This is one of the most emphasized giving obligations of the Jewish calendar — many teach their kids to give directly to someone that day rather than only to an organization. Chessed is a good place to find neighbors who could use support this time of year, or to offer help if you’re able.

The Purim Seudah

The festive meal, or seudah, is typically held on Purim afternoon and tends to run long and lively, often with music, some degree of festivity, and extended family or friends around the table. If you’re hosting a bigger seudah than usual this year, or need more space for a growing guest list, Real Estate and Rentals can help you find a home that fits.

Costumes and Carnivals

Dressing up is one of Purim’s most universal traditions, enjoyed across every level of observance. Local carnivals, school parties, and community-wide costume contests are common in the days around the holiday. Check Jewish Events for Purim carnivals, megillah readings, and family programs near you, and Community Explorer to find local shuls and Jewish organizations if you’re new to the area.

Practical Purim Prep

Between costumes, mishloach manos assembly, and seudah planning, Purim can get logistically busy fast. A few things worth arranging ahead:

  • Order or make mishloach manos packaging early — supplies run low closer to the date
  • Confirm Megillah reading times and any children’s programs at your shul
  • Plan your matanot l’evyonim giving before the day gets busy
  • Line up costumes well before Purim, since good options sell out

Purim season is also a busy one for local businesses — costume shops, bakeries, and party planners often need seasonal help. Browse Jobs for local listings, or use Add a Listing to sell costumes, baking supplies, or mishloach manos packaging you have extra of.

A Simple Pre-Purim Checklist

  • Confirm Megillah reading times (evening and morning)
  • Plan and assemble mishloach manos
  • Set aside gifts for matanot l’evyonim
  • Plan your seudah menu and guest list
  • Sort out costumes for the whole family
  • Check Jewish Events for carnivals and community readings

By the HeimishMart Community Desk — HeimishMart is the community marketplace for Jewish homes, jobs, and local life across North America.

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