
The Megillah (Book of Esther) is read publicly, traditionally in the evening and again the following morning, telling the story of Queen Esther, Mordechai, and the salvation of the Jewish people from Haman’s plot. A few things to know for families:
Mishloach manos means sending at least two ready-to-eat food items to at least one friend on Purim day. In practice, most families send many more than the minimum, and it’s become a beloved (if occasionally chaotic) community tradition of exchanging goodie bags. A few tips:
Separate from mishloach manos, Purim includes a specific obligation to give directly to at least two people in need, ideally as cash or its equivalent so the recipient can use it as they choose. This is one of the most emphasized giving obligations of the Jewish calendar — many teach their kids to give directly to someone that day rather than only to an organization. Chessed is a good place to find neighbors who could use support this time of year, or to offer help if you’re able.
The festive meal, or seudah, is typically held on Purim afternoon and tends to run long and lively, often with music, some degree of festivity, and extended family or friends around the table. If you’re hosting a bigger seudah than usual this year, or need more space for a growing guest list, Real Estate and Rentals can help you find a home that fits.
Dressing up is one of Purim’s most universal traditions, enjoyed across every level of observance. Local carnivals, school parties, and community-wide costume contests are common in the days around the holiday. Check Jewish Events for Purim carnivals, megillah readings, and family programs near you, and Community Explorer to find local shuls and Jewish organizations if you’re new to the area.
Between costumes, mishloach manos assembly, and seudah planning, Purim can get logistically busy fast. A few things worth arranging ahead:
Purim season is also a busy one for local businesses — costume shops, bakeries, and party planners often need seasonal help. Browse Jobs for local listings, or use Add a Listing to sell costumes, baking supplies, or mishloach manos packaging you have extra of.
By the HeimishMart Community Desk — HeimishMart is the community marketplace for Jewish homes, jobs, and local life across North America.

Wishing you and your family a peaceful, restful Shabbat — from our family to yours.